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Bias – Where Hide Thou?

In this article, you and your Personal English Coach embark on a journey into the hidden recesses of the mind, where biases whisper from the shadows and shape our reality.

The groundbreaking work of Nobel laureate Daniel Kahneman and strategy professor Olivier Sibony provides the map for this exploration into the neuroscience of bias.

Created with love by: My Personal English Coach


The Neuroscience of Bias

The human brain, a marvel of evolution, is wired for efficiency. But with efficiency comes a cost – the birth of bias.

Kahneman and Sibony’s research unveils the intricacies of our cognitive machinery, where biases reside as the brain’s shortcuts. These biases are the unseen architects of our thoughts and decisions, operating from a place beyond the conscious mind, within the cognitive strata where automatic processes run the show – Kahneman’s renowned System 1.

Why We Don’t Know What We Don’t Know


In the allegory of Plato’s cave, prisoners are confined to a shadowy existence, mistaking mere reflections for reality.

You are about to make a terrible mistake - a great book to read

Similarly, biases confine us within an invisible cave of perception. We don’t know what we don’t know because our biases are adept at hiding in plain sight, making the walls of our cognitive cave seem unquestionably real.

This ignorance is not bliss; it shapes our understanding of the world, traps us in echo chambers, and cements our misconceptions as truths. To step out of the cave is to acknowledge the possibility of distortion – to understand that our reality may be a mere projection of shadows cast by the biases of our minds.

What Biases Are There? The Summary as listed in “Thinking, Fast and Slow”


In “Thinking, Fast and Slow,” Daniel Kahneman, with insights from Olivier Sibony, articulates a litany of biases that pervade our thinking. Here’s an expanded look at each bias, infused with real-world examples inspired by Sibony’s strategic thinking.


In Conclusion: The Lifelong Journey of Learning and Unlearning

The exploration of our cognitive biases reveals a profound truth: our brains, while extraordinary in their capabilities, are also prone to systematic errors in thinking that can lead us astray. Understanding these biases—anchoring, availability heuristic, substitution, overconfidence, framing effect, hindsight bias, representativeness heuristic, endowment effect, and loss aversion—is akin to mapping the hidden traps of our minds.

The mission of MPEC resonates deeply with this journey of cognitive enlightenment. It isn’t just about acquiring knowledge; it’s about fostering a mindset of continual learning and unlearning. It’s about developing the humility to question our own judgments and the courage to accept that what we ‘know’ could be influenced by subconscious biases. The commitment to study and learn is not merely an academic endeavor—it is a commitment to personal growth and to the ongoing evolution of our thinking patterns.

The path to overcoming biases and embracing a broader, more objective view of the world is in perfect harmony with the MPEC vision. By committing to lifelong learning, we empower ourselves to break free from the Plato’s cave of our cognitive biases. We learn not just to consume information, but to engage with it critically, to challenge our assumptions, and to reshape our worldviews.

The study of language, much like the study of our own minds, is a doorway to a wider world—a world where we can communicate more effectively, think more clearly, and live more fully. This is the heart of MPEC’s mission: to aid individuals in transcending their perceived limitations and to cultivate a bilingual language identity that is as free from bias as possible.


🔍 The HR Space🔍

Looking for a Partner for Subsidised Corporate Training? We are here for you!

All the courses created by MPEC can be proposed as part of a Company Training Plan financed with Training Vouchers or with Interprofessional Funds for employees (FormAzienda, FondImpresa, FBA, ForTe etc) or managers (Fondir, FonDirigenti). We have over 10 years of experience in this sector and we really enjoy accompanying our HR Partners in creating tailor-made linguistic and transversal training paths.


So, let us continue to study and to learn. Let us remain inquisitive and open to the vast array of knowledge and self-awareness that lies before us. In doing so, we do not just learn a language or understand our biases; we transform ourselves and, by extension, the world around us.


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